When it comes to investing our hard-earned savings, it’s difficult to remove emotion from our decision making, especially as those savings fluctuate up and down with the market. For most people these assets are grown over decades through saving and hard work – how could we not be emotionally attached? Especially when considering retirement assets, a portfolio can feel like a member of the family; they’ve seen the good times and the bad, from the job we loved to the one we didn’t, from our youngest child’s wedding to our first health scare. However long you’ve been invested, it’s likely that you know the feeling of watching the markets drop and the inevitable sinking stomach feeling. Perhaps that feeling and the corresponding worry stayed with us longer than it took for the market and our portfolios to recover and now informs our current financial decision-making. Why then, can few of us mark the moments in time when our investments grew significantly and we celebrated their success?

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